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Basic-Fit

online and offline annual report

Goal

With more than 400 clubs in 5 countries, Basic-Fit is the leader in the European fitness market. Since 2016 Basic-Fit is listed on Euronext Amsterdam.

To enhance its communication with shareholders and stakeholders about strategy and performance, Basic-Fit asked F19 Digital Reporting to develop a user-friendly media mix of the Annual report.

Solution

F19 digital reporting designed and created e media mix targeted on both light users and heavy users. For the light users - a broader audience - an engaging, responsive online annual review was developed.

For the heavy users - mainly financial professionals - a downloadable PDF and a printed copy of the full Annual report and Financial statements was developed with multichannel publishing platform Facetbase.

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